Eileen Hatfield joined the ASSA staff in October 2024 as a Senior Academic Success Coach working with Women’s Basketball, Women’s Soccer, and Men’s Golf teams. Eileen most recently served as an Academic Advisor at University of Alabama-Birmingham (UAB) working with students in the Healthcare Management Program.

Prior to UAB, Eileen was an Athletic Academic Advisor at Kennesaw State University from July 2016-May 2024, working with Men’s and Women’s Cross Country, Men’s and Women’s Track & Field, Women’s Soccer, and Men’s Golf teams. Eileen began her career in athletic academics at University of Memphis in 2015-2016 as a full-time intern working with football, women’s basketball, men’s track & field, and softball student-athletes.

Eileen was a four-year letterwinner on the women’s volleyball team at Samford University in Birmingham, Alabama where she earned her bachelor’s (B.A. in Psychology) and master’s (M.T.S. Theological Studies) degrees. Hatfield also earned a master’s degree in Sport Management from the University of Alabama.

Eileen is originally from Winter Springs, FL and enjoys watching and playing sports and spending time with her cat, Sunny.

Summer Richmond joined UCF in June 2023 as an Assistant Academic Advisor, working with primarily Football. In January 2024, Summer transitioned into the role of Senior Academic Success Coach and Learning Specialist for Football, where she assists student-athletes in balancing academic responsibilities with the demands of collegiate athletics while growing to be better people.

Prior to UCF, Summer served as a Graduate Assistant for Football Academic Development at Western Kentucky University (WKU), providing one-on-one academic support to at-risk student-athletes. Before that, she worked as a Mentor Program Coordinator/Intern at the WKU Student-Athlete Success Center.

She earned a Master’s in Recreation & Sport Administration with a Certificate in Intercollegiate Athletic Administration from WKU in 2023. She also holds a Bachelor’s in Sport Management with a Minor in Business Administration from WKU.

Summer is originally from Louisville, Kentucky and is passionate about student-athlete success and enjoys attending football games, the beach, and spending time with her dog Jax.

Holley Mackey joined UCF in the Spring of 2023 as an Assistant Academic Advisor with Women’s Soccer, Softball, Women’s Rowing, and Women’s Track and Field. As an assistant she developed a passion for helping student-athletes reach their academic goals! Currently, she is now enjoys her role as the Senior Academic Success Coach with Baseball, Men’s Soccer, and Women’s Golf.

Prior to UCF, Holley was an educator and a performance coach. She has a Bachelor’s in Psychology from Texas A&M University. She also has a Master’s in Education from Nova Southeastern University and Master’s in Performance Psychology from National University.

Holley is originally from Southlake, Texas and is married to Robert who she met in college. They have four amazing children- Kaden who was a collegiate swimmer and now serving in the US Navy, Kaleigh who is finishing her degree at SCAD, Christian who now attends UCF, and McKinley is in high school. Holley loves spending time with her family, going to the beach, and of course attending UCF athletic events!

Bryan joined the full-time staff at ASSA in May 2022 and currently serves as the Senior Academic Success Coach for the Men and Women’s Tennis teams as well as the Tutor and Learning Assistant Coordinator.

He first joined the ASSA family in 2014 as a Content Tutor in science and math while pursuing his undergraduate degree in Secondary Science Education. After graduating and serving a full year as a high school teacher in the Florida public schools, he decided to pursue his true calling in student-athlete academic support. He earned his master’s degree in Higher Education with a concentration in College Athletics Leadership from Messiah University in December 2021. While pursuing his masters, Bryan continued his faithful service as a tutor with ASSA until his promotion to Assistant Learning Specialist and Assistant Tutor Coordinator in the spring of 2022. Subsequently, Bryan assumed his current position in May of 2022. His journey with ASSA is a testimony to the principles of loyalty, faith, patience, vocational discovery, and passion for student-athlete academic success.

Originally from Anchorage Alaska, Bryan grew up camping, skiing, and fishing and can often be spotted fly-fishing Florida’s many ponds and lakes. In his spare time, he enjoys watching a wide variety of college sports, serving in his church, grilling, playing the drums, and spending time with his family and friends.

Derick Brown joined UCF in fall 2012 as a strategic tutor and then intern with the Football program. He went on to become a Learning Specialist and Academic Advisor for the Women’s Track & Field/Cross Country program. He is currently the Associate Director of ASSA while serving as the Lead Learning Specialist and Academic Success Coach for the UCF men’s basketball team. Prior to UCF, Derick spent time at the University of Arkansas as graduate assistant working primarily with the Men’s Basketball program.

Brown earned Academic All-Conference accolades thrice while playing basketball at Pfeiffer University in North Carolina where he earned a degree in Sports Management. He completed his master’s degree in Recreation and Sports Management at the University of Arkansas in 2009.

Derick is originally from Little Rock, Arkansas and is married his college sweetheart, Ashana.  They have two children, Azaria and Derick, Jr. In his spare time, he likes to spend time with his wife and children, play basketball, cook, and play the PlayStation. Derick is also an active member of the N4A.